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thinkCSC and the Columbus Chamber of Commerce

By | Community Involvement, thinkCSC Leadership Series | No Comments

Building Business Community

by Tom Hastings

csc chamber of commerceWhether you are a new business owner just starting out, or you have built a successful business in Central Ohio, you must know the many reasons that make Columbus a great place to call home for your business. Geographically, Columbus is considered a hub of the Midwest; Columbus is within a day’s drive of 50% of the U.S. population.

In addition to being home to one of the finest universities in the nation, Columbus has some of the most extraordinary minds and talents in the US. So it’s no surprise to me that Forbes recognized Columbus as one of the best cities for tech jobs and also one of the best cities for working mothers. I believe part of the reason Columbus receives these kinds of accolades is because of the support business leaders receive from the Columbus Chamber of Commerce.

Columbus is a great place to live and work, and as one of the largest business organizations in Central Ohio, the Columbus Chamber of Commerce has provided support for businesses in Central Ohio for more than a century. The evidence of their results-driven purpose is clear. As a member of the Chamber, I can say first-hand that the Chamber’s many services and helpful staff has helped thinkCSC grow and thrive. By delivering the resources, services and information businesses need, the Chamber enables companies to overcome obstacles, increase opportunities and partner together to create a better Columbus.

Creating connections to people and information is essential for finding solutions to business issues. The Columbus Chamber of Commerce plays multiple roles, acting as business coach and advocate as well as providing a strong voice to elected officials.

Here at thinkCSC, our emphasis is on technology. I believe that the initiatives taken by the Columbus Chamber of Commerce over the last several years have directly contributed to Columbus receiving recognition as a city known for its tech jobs.

When most people think of the Chamber of Commerce, they think of a traditional institution, a civic staple, something that one’s involvement with is considered an admirable civic responsibility. And it is. But the Chamber is also a pro-active, evolving organization of community development. When you pull back the bureaucratic curtain, you can gain first-hand experience of the passion the Chamber embodies. This drive is the kind of attitude that is behind real community-based involvement and in-depth holistic activism.

The Chamber prioritizes the needs of our local economy, employing the experience and expertise of its members, to implement a road map guiding Columbus businesses to success. thinkCSC is pleased to be involved with helping The Columbus Chamber achieve its goals.

Run Windows on Mac with Virtualization

By | MAC for Business | No Comments

csc_virtualizationVirtualization got its start on the PC side, but did you know the same functionality works with Macs? Running a Windows application on your Mac allows you to access features on a number of products not available to Macs. Parallels Desktop is just one of several solutions available for running Windows on Macintosh hardware. Depending on your business needs, virtualization can open up the best of both Mac and PC worlds in a simple, efficient way.

Setting up virtualization isn’t complicated, but you’ll still need to install Windows with a disk. With this method, you install it in an application – a kind of shell inside of your computer. People with virtualization sometimes have the false impression that they are protected from viruses or that viruses are less prevalent. Virtualized Windows can still get attacked. From the moment you put Windows on your computer, your Windows environment can become infected just as easily as if you were using a PC. When you run Windows on Mac, you also have to do maintenance and software updates on both sides separately.

At thinkCSC, we use Parallels or Fusion to run Windows-only business applications, so we have to keep them open all day. The same goes for Act! contact databases and any number of products that don’t have a Mac client. Another reason to use virtualization on a Mac is that sometimes the Windows version is better. For instance, QuickBooks for Mac has yet to receive feature parity with QuickBooks for PC. Many people prefer to go ahead and run QuickBooks inside their virtual machine (VM), so they get all the features and functionality that the Windows version has.

Boot Camp is another viable, but imperfect, option for running Windows on Mac hardware. Essentially, it entails holding the alt key down to boot off of a Windows CD, installing it directly onto the hard drive. Macs even allow you to partition your drive, so half can be allocated for Mac and the other half can be for PC. To do this, you hold down the alt key and hit ‘Okay’ to boot into either Windows or Mac. The problem with doing this is that Apple doesn’t optimize their Windows driver. The battery in a MacBook would last two hours using Boot Camp, whereas it lasts up to five hours when running virtualization with Windows inside of it.

Companies today don’t operate in cookie-cutter environments; every business needs customization. So,the more versatility available, the better. While the technology for PCs and Macs often runs parallel, performance is not always equal. Virtualization makes it fast and easy to run a Windows application on your Mac whenever you want to.

If you’re wondering whether or not Mac is right for your business, contact thinkCSC today for a free consultation.